Digitalization is among the key elements that develop a company’s growth. It really is more than the removing of daily news and employing computers to log info – it is actually about creating a new means of doing business that focuses on client satisfaction, internal connection, and the circulation of information. It is regarding being better, gaining visibility over business spend and making decisions with correct numbers, as well as connecting your entire team to a common mission that drives scalable growth.
This can be a dynamic process that improvements the ways companies create and capture worth in the marketplace. Additionally, it may accelerate the obsolescence of the firm’s current business model (BM). As digitalization has the potential to influence a company’s competitive position, firms should be constantly conscious of digitalization’s effect on their BMs and the adjoining business environment.
To explore the impact of digitalization on a firm’s BM, qualitative empirical data were gathered from doze interviewees doing work in two different industries, auto and press. Due to the fact that equally industries are characterized by different organization models, this research style allowed for an in-depth a comparison of how digitalization impacts the building blocks of a firm’s BM.
The selection interviews revealed that inside the media sector, the impact of digitalization was felt many clearly in terms of value creation and benefit capture factors. This was for the most part due to the fact that the media industry areas strong emphasis on the customer helpful site channel, thus causing digitalization to have an early impact on the company’s BM.